
An award-winning salon's bookings, branding, and client comms, finally on one platform.
Beauty · 2025
The challenge
De Lacy is an award-winning Beverley boutique with a loyal clientele and a polished in-salon experience — but the digital side was held together with spreadsheets, third-party booking widgets, and a brand presence that didn't match the salon's actual look and feel.
What we did
8Caps built De Lacy Salons a custom Next.js site that matches the in-chair experience: clean, considered, and visibly award-winning. The booking flow is integrated, Supabase holds client records securely, and a Claude-powered assistant drafts personalised follow-ups for returning clients between visits.
“We've got Salon of the Year on the wall but our website didn't really show it. They sorted that, and the AI tools they built for stock and customer emails save me a couple of hours a day. Easy team to work with.”
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